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With downsizing, or a shortage of internal
resources, marketing is often one of the
first areas that are cut. Unfortunately,
the long term impact on an organization's
competitive position, market share, and
long term growth prospects will be dramatic
and result in real and "opportunity"
losses far exceeding the original perceived
cost savings.
Through outsourcing, organizations can
achieve immediate cost savings while developing
or expanding their marketing presence. In
addition, cooperative relationships are
often established that provide further legs
to an organizations marketing plan.
Hunter Consulting International Inc. has
extensive experience developing and managing
innovative marketing plans. These plans
range from small, scaleable plans, for private
companies to large, multi-million dollar,
campaigns for corporations and industry
associations.
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While marketing is ultimately about engendering
customer loyalty,
a specific strategy is unique to the organization,
the industry, and geographic focus. Thus, each
plan must be properly researched and supported
by sufficient resources to ensure successful program
delivery. From the outset, Hunter Consulting International
works with you to define the overall goal of the
program and establish the umbrella strategy to
ensure program and spending effectiveness.
The scaleable nature of Hunter's marketing services
allows clients to select those elements most important
to them. Specific services offered in the Marketing
practice include:
- Program Management and Creative Direction
- Branding and Brand Management
- EBusiness and Internet Marketing
- Program implementation including advertising
and trade shows
- Customer Relationship Management
- Sales and Channel Management
- Market Research
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Contact us today to see how we can help you achieve
outrageous results by incorporating an innovative
and scaleable marketing strategy into your organization's
strategic plan.
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